The new Canonical url rel-tag

Posted: February 13th, 2009 | Author: Mihai Bojin | Filed under: Google, SEO, Search engines, Web | No Comments »

I just read on SEOmoz that a new rel tag was announced to be supported by Search engines: "canonical".

From what I understand you will be able to tag different pages with the <link rel="canonical" href="original page url" /> tag.

This means that you’ll be able to cover a whole bunch of potential duplicate content within your site. A quick application for this would be the merging of pages that are typed case insensitive, for example:

  • /Page
  • /PagE
  • /PAGE

could all be marked as canonical to "/page".

For more information please read the canonical tag article on SEOmoz.


Non-profit’s guide to Search Engine Marketing

Posted: December 2nd, 2008 | Author: Mihai Bojin | Filed under: PPC, SEM, SEO | No Comments »

Seobook.com does it again… they launched yet another good SEO guide, although they call it "… guide to SEM".

You can read both these guides as you’ll probably learn something from them.

UPDATE: I forgot to mention that this guide is aimed at non-profits.

I haven’t had time to read the guide yet, but I glanced over it and the information seems solid and well structured, nothing you wouldn’t expect from Aaron. They reference a third party in regards to PPC tips.

I will update you after I read the guide, but I’d appreciate any comments from people who read the guide(s). Thanks !


Pagerank update for a redirected domain

Posted: November 30th, 2008 | Author: Mihai Bojin | Filed under: Google, SEO, Search engines | No Comments »

Some time ago I was telling you about my full site redirect experiment.

In the meantime a Google Toolbar PR update took place and the new fresh domain got a PageRank of 4.

It seems that if you decide to move one domain to another, the new one will receive almost all of the old one’s authority.

This is good to know and could succesfully be used in some of the following cases:

- You have a site idea and you get a domain for it; sometime in the future you see that it’s not the best "choice of words"; no problem, you get a new domain name and move the website to it, redirecting 1:1; In this case you keep almost all of the old domain’s authority

- You get hold of a related (or unrelated) older domain; instead of moving your working website, you redirect all traffic from the related domain to your website; this will raise your website’s authority; if you can get hold of some good quality/good PR domains with traffic which you don’t have anything to do with, I suggest you use them to boost a domain of you choosing’s traffic and authority up

 

I’m sure you could find other uses for full domain 301 redirection and I’d appreciate if you could post any ideas you could share in the comments!

 


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