Google Advertising Professionals Program migration

Posted: August 24th, 2009 | Author: Mihai Bojin | Filed under: Adwords, Google | Tags: , , , , , , | No Comments »

Google is migrating all of our GAP data from our MCC accounts to the new

Adwords Professionals pages

You can basically access the same data you had in the MCC account, but you can also add and/or manage other GAP professionals linked to your account.

I’m guessing this is the first step into raising the awareness of the Google Advertising Professional (GAP) certification.

Also this could lead into a community (or social network) of GAP professionals looking for work or giving advice and clients seeking what GAPs have to offer…


I am GAIQ

Posted: August 24th, 2009 | Author: Mihai Bojin | Filed under: Certification, General, Google, SEO, Search engines | Tags: , , , , | 2 Comments »

Yes ladies and gentlemen, from this day on I am GAIQ (Google Analytics Individual Qualification).

I have passed the exam two minutes ago and you can see a copy of my certificate below:

Mihai Bojin Google Analytics Individual Qualification logo

Unfortunately Google does not provide a GAIQ certification logo like the one for Adwords Qualified Individual.

Overall the test was preety easy and if you’re using Google Analytics on a daily basis you should do ok. I studied for a weekend and passed with 98%. Also I should note that basic knowledge of the Google Adwords product and some advertising/online marketing terms will come in handy !

During the online exam the following will be useful to have a tab away:

  1. A working Google Analytics account with some data in it (preferably with a profile that has E-commerce, Site-search and Adwords reporting enabled)
  2. Search and replace filters
  3. The Analytics Help website
  4. The filter RegEx tool
  5. Google Conversion University materials (which I watched two times before taking the exam)
  6. optionally you could also have the Google Analytics Tracking API reference (I didn’t need it)

The exam has 70 questions in 90 minutes, of which some are multiple-choice multiple-answers, some are choose-two answers and most are single choice answers.

I found the time to be more than enough, having enough to review all the answers one more time before submitting. Upon graduation you’ll receive a downloadable PDF from the test website, which by the way is google.starttest.com. The certification is valid for 18 months since the passing date.

Good luck to anyone that’s attempting the GAIQ certification exam and drop me a line if you have questions, if you have passed the exam or if you think I can be of any help !


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